Honda’s New Viral “Dream The Impossible” Documentary Series
Honda Motor Company has launched an amazing viral campaign discussing subjects almost no company would ever consider for an ad. Failure. Its a widely accepted principle that failure breeds innovation. As seen in this video, the best and brightest engineers and drivers from Honda discuss the failures they have encountered in their professional lives. One [...]
The Tom’s Timeline
The Beginning of Tom’s Japan
There is much opportunity, especially in a paradox world. Two souls that shared an equal passion towards motor sports were joined together by one conviction. The two spirits destined to convene was a Toyota factory driver, Nobuhide Tachi, and a chief engineer at a Toyota dealership, Kiyoshi Oiwa. Tom’s Co. was [...]
BRANEW Debuts at 2009 SEMA
Japanese Tuner BRANEW made their US debut at the SEMA Show displaying their Nissan R35 GTR , Lexus HS250h, and Toyota Prius. The ultra clean lines, bright white paint and high polished wheels created a very dope look that was very different than anything we’ve seen. It was surprising that the use of subtle elements [...]


